Digital Marketing Powered by AI – Basic Course
Mode of teaching: Instructor Led
Duration – 2 Months
Fees – 10000 INR
Cronus Consultants integrates expert-led sessions with cutting-edge AI tools directly into the Basic curriculum to ensure every learner is gaining practical, industry-ready digital skills. Attend our 8-week program and prepare yourself for navigating the ever-evolving digital landscape with confidence.
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Core digital marketing topics
Master all the key areas of digital marketing that drive digital success
- Seo Optimization
- PPC Campaigns
- Social Media Strategy
- Content Marketing
- Email Marketing
- Google Analytics
- CRM Integration
- AI in Marketing
Key highlights of the course
Digital Marketing Course Powered by AI, as conducted by Cronus Consultants, integrates AI-powered analytics, performance optimization, and strategic tools. The comprehensive goal is to help the learners master the digital channels, campaign management and data intelligence for business growth.
Fundamentals of Digital Marketing & Customer Lifecycle
Introducing digital marketing basics, digital culture, customer lifecycle, marketing analytics, key tools (Google Trends, SimilarWeb). Start to create an AI-driven buyer persona.
Search Engine Optimization Foundations
Learn On-page & Off-page SEO, keyword & competitor research, local & technical SEO, Google algorithm insights, key tools. Begin hands-on tasks with optimizing a demo site using Yoast or Rank Math.
Content Marketing & Digital Analytics
Learn content marketing strategy, social content planning, budgeting, analytics basics, KPI & dashboard setup. Use tools like Canva, GA, SurferSEO. Mini project: build an AI-powered content calendar.
Google Analytics (GA4) & Google Ads Fundamentals
Deep dive into Google Analytics (tracking, goals, segments) and Google Ads setup (campaigns, keywords, bidding, quality score), using tools like GA, GTM, Google Ads. Start working on projects by building an SEO + GA dashboard.
Programmatic Buying & Social Media Fundamentals
Learn programmatic vs traditional media, social media strategy, channel management, and measurement using Hootsuite, Buffer. The mini task to do is planning a multi-channel content distribution strategy.
Facebook, Instagram & YouTube Marketing
Learn Facebook algorithm, Ads Manager targeting, Instagram Reels growth, YouTube video strategy, and mobile video metrics using Meta Suite & YouTube Studio. Gain hands-on project experience in running FB + YouTube ad campaigns.
Twitter, Mobile, Email & Marketing Automation
Learn Twitter ads & engagement, mobile marketing, email deliverability, and automation for lifecycle nurturing using Mailchimp, HubSpot, Zoho, Zapier. Work on AI-powered email nurture flow.
Conversion Optimization & Digital Marketing Strategy
Learn CRO, landing page design with message mapping and A/B testing, and build a complete 360° digital marketing strategy for measurable growth.
Special corporate grooming classes
- Confidence building: Through guided personality development sessions, grasp the insights to developing assertiveness and presence.
- Interview mastery: Tailored digital and technical mock drills will be organized to prepare you for interviews.
- Presentation skills: Be familiar with creating compelling digital presentations for any business or academic audiences.
- Professional etiquette: For corporate professional excellence, learn the key to refining behavior and communication.
- Personal branding: Learn effective digital identity management and turn your online presence into your professional signature.
- Career growth: Professional advancement through ATS resume and profile building in job sites and communities, LinkedIn, job-search strategies using AI.
Download the full course module
Get a detailed breakdown of our curriculum, learning outcomes, faculty profiles, and success stories. Plan your learning journey with confidence.
